Do you trust your intuitionnoun.直觉 when making decisions? If so, there's a few things you should know about it. First, you probably use it a whole lot more than you realize. Even in cases where you think you've analyzed a situation rationallyadv.理性地 and come up with some solid reasoningnoun.推理 for your choice, you're probably just backing up your initial gut feeling. Second, your intuitionnoun.直觉 can often produce better judgments than a thoughtfuladj.沉思的 analysis. This is because it cuts through all the irrelevantadj.不相干的 information and focuses on just the key factors.
But the downside is that it's also affected by all manner of unconscious factors like preconceptionsnoun.先入之见 and prejudicesnoun.偏见 that can lead you astrayadv.误入歧途地. Knowing when to trust your intuitionnoun.直觉 and when not to is crucialadj.至关重要的 to making good decisions. In these chapters you'll discover why the best-tasting cola brand ever launched failed miserably, why some art forgery experts trust their gut more than a rationaladj.合理的 analysis, and how one man was elected the President of the United States just for his looks.
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